Social media is an amazing tool for businesses and individuals alike. But privacy concerns remain an issue. Each website or mobile application has a unique set of privacy settings and vulnerabilities that should be taken into consideration when sharing your information with their service. Remember, companies like Facebook, Twitter and LinkedIn are companies out to make a profit. How your information is used can have an impact on your experience as a customer and beyond your social media use as well.
Furthermore, unless you have strong privacy settings, your personal information may be visible to the public, including prospective client, employers, or anyone else who might be interested. You want to make sure your online persona is in line with your professional goals or company’s brand. One of the ways to achieve this is through making sure your social media activity is completely private. Here are a few tips to help get you there.
Navigating Privacy Settings
Never assume that a new social media profile comes equipped with reasonable privacy settings enabled. In fact, most social media accounts are designed to share as much information with your social network as possible. That’s kind of the point. But as privacy concerns were raised by users, more companies including Facebook, Twitter, Instagram, and others, have built options into their user experience to help their users control their privacy while still enjoying the use of the website or app. Make a point to review those privacy settings, not just once but periodically to make sure they are meeting your current privacy needs.
Control Who Can See You
The popular social media website Facebook is a great example. They have a wide variety of privacy options to help tailor the user experience. Whether customers are willing to share their information with the public, their friends, their friends’ friends, their family, or specific individuals only, there is a privacy setting that will help you achieve that goal. Furthermore, you can control who can see your page, your posts, even individual pictures. You can also control who can tag you in photos or write on your wall. With so many privacy options, it’s easy to get overwhelmed and lose control of your privacy, particularly when the standard privacy settings on the website change on a regular basis. The best you can do is review your privacy settings thoroughly on a regular basis. And be sure to read those disclosures and agreements as they are released because there might be some key information hidden in among the verbiage that matters to you.
Be Careful What You Choose to Share
Twitter is another popular social media website that may require a little extra effort from you to keep your personal information personal. One key thing to keep in mind is that every post you make on Twitter is automatically made public. Anyone who wants to see it can, unless you delete the post. Then it’s a bit harder to access, but in today’s world of screen captures and retweets, there’s always a chance that anything you’ve deleted might come back to haunt you. Keep your privacy a priority by always being sensible about what you share online.
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